Social Media B2B

31% of Companies Block Employees From Using Social Media

Sometimes you need a social media statistic to finish a project, whether it is a blog post, client presentation or a slide deck to support a speech. I recently needed the results of a survey that showed how many companies blocked employee access to social networking sites. All I could find was a study [...]

Pros and Cons of Blocking Social Media at Your B2B Company

Many times, blocking social media at B2B companies is a decision that comes from IT or human resources – not from marketers. Regardless, B2B marketers must be equipped to either deal with these policies or offer up valuable reasons to change them. A new report conducted by Purdue University earlier this year spoke to the concerns [...]