Social Media B2B

The B2B Social Media Book as a Social Network

Now that the Kindle version of The B2B Social Media Book has been out for about six weeks, we’ve noticed something interesting. One feature of the Kindle is that highlighted passages not only show up in everyone’s version of the electronic version, but the most popular ones show on the Amazon website. This tells us [...]

The B2B Social Media Book Launches

Many months ago, Kipp and I looked forward to January 24, 2012 as a monumental day in our lives. That was the publication date of our book, The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More. The manuscript was due in the middle of [...]

The B2B Social Media Book is Now Available on Kindle

If you have been waiting patiently to pre-order The B2B Social Media Book for your new, holiday-scented Kindle, your wishes have been answered. But it is even better than that. While the hardcover book is due out January 24, and is available for pre-order, the Kindle version is available for download right now (even in [...]

Pre-Order The B2B Social Media Book and Get Free Bonus Chapter

We wrote The B2B Social Media Book to help B2B marketers better understand social media for their B2B companies. We focused on lead generation because once marketers can tie social media to a company’s bottom line revenue the conversation about social media adoption across the organization becomes easier. One of the ideas that we promote in [...]

Announcing the B2B Social Media Book

Announcing The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More (Wiley) by Kipp Bodnar of Hubspot and Jeffrey L. Cohen of Radian6, who are also the co-founders of SocialMediaB2B.com. We are so excited we can barely hold back the whoops and the high-fives. Why [...]

The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More

Order The B2B Social Media Book Today! Advance your B2B marketing plans with proven social media strategies. Learn social media’s specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich [...]