Comments for Social Media B2B

Comment on 3 Ways to Get B2B Social Media Value from Google+ by Kelly Duffort

Kelly Duffort — Fri, 18 May 2012 15:39:39 +0000

Point #2 is why I’ve thought for a long time that I really must force myself to sit down and “figure out” if/why/where in the priority list Google+ falls for my clients. Google owns search. Social is infiltrating search. Google+ is Google’s social network.

Article I read yesterday on Bing’s social/search integration has me wondering if I might be able to soon cross Google+ research/use off my list, though. I haven’t been a Bing user, but the fact that their search results will include Facebook and Twitter content (not available to Google) AND Google+ content…intrigues me. The idea that they’ll supposedly try to present a somewhat more complete SERPs picture by including data available through their competitor…hmmm…

I don’t like having all my eggs in one basket. If I share all my content w/one company … or advise clients (especially the small business ones) to put time and resources on that path by becoming very active on Google+ … I’d be forgetting how quickly the web changes.

Until I find unlimited hours to figure out Google+, I believe I might go with Point #3 as my recommendation for clients.

Thanks for these great Google+ insights!

Comment on 75 of the Best B2B Facebook Marketing Tips by Social Media Readings: Nine Things to Get You on Track « B2B Marketing Unplugged

Fri, 18 May 2012 01:21:27 +0000

[...] to figure it out. Because whether you like it or not, the big F drives traffic and search results. Here is an excellent post from Jeff at Social Media B2B on some things even you can do to leverage [...]

Comment on New Research: 60% of B2B Decision Makers Use Social Media by #PRin2012: Business Increases Its Voice In The Digital Space | Hypertext

#PRin2012: Business Increases Its Voice In The Digital Space | Hypertext — Fri, 18 May 2012 00:56:23 +0000

[...] recent report from Global Web Index found that B-to-B decision makers are more socially engaged when compared to the average internet [...]

Comment on Define Goals for B2B Social Media Success by Aryehkunstler Kunstler

Aryehkunstler Kunstler — Tue, 15 May 2012 23:06:14 +0000

Great read! B2C seems like the only use for social media in many of my clients and potential clients eyes. They just dont see how great it can be – I’m going to forward this article whenever someone puts down the B2B aspect of social media.

Comment on 3 Ways to Get B2B Social Media Value from Google+ by 3 Ways to Get B2B Social Media Value from Google+ | Social Media B2B | Social Studies 101 | Scoop.it

Tue, 15 May 2012 18:33:37 +0000

[...] socialmediab2b.com – Today, 11:33 AM [...]

Comment on 3 Ways to Get B2B Social Media Value from Google+ by 3 Ways to Get B2B Social Media Value from Google+ | Tocquigny's Digital Marketing Daily | Scoop.it

Mon, 14 May 2012 18:07:24 +0000

[...] socialmediab2b.com – Today, 11:07 AM [...]

Comment on 3 Ways to Get B2B Social Media Value from Google+ by Brad Shorr

Brad Shorr — Mon, 14 May 2012 11:02:09 +0000

Jeannette, That’s a really good point — thank you for sharing it. Do you think G+ is more suitable for internal use than Facebook?

Ruck, On the social interaction side, G+ can be disappointing unless you have a lot of friends/peers using it. G+ can be a great source of information though, even without a lot of interaction — again, if people in your niche are using it.

Comment on Preview of Twitter Advertising Platform for B2B Companies by Preview of Twitter Advertising Platform for B2B Companies | SocialMediaStrat | Scoop.it

Sun, 13 May 2012 15:51:07 +0000

[...] socialmediab2b.com – Today, 8:51 AM [...]

Comment on 5 Ways to Measure Results of B2B Social Media by Sandy Hull

Sandy Hull — Sun, 13 May 2012 01:33:09 +0000

Integration is the key to all social media efforts. Too many business owners associate social media with a personal page on Facebook and don’t realize the value and reach of a good social media strategy that integrates blogging, video, and articles that can be pushed out to a variety of platforms to reach and engage their target audience.

Comment on 12 Compelling B2B Social Media Slideshare Presentations by B2B SlideShare Success « pipelinetorque

B2B SlideShare Success « pipelinetorque — Sat, 12 May 2012 16:43:12 +0000

[...] serves many other purposes beyond a lead generator with enormous reach. Social media integration with SlideShare gives B2B organizations an extended reach, as well as a new, creative medium to [...]