The South by Southwest (SXSW) Interactive Conference in Austin Texas is one of the biggest web and social media conferences in the world with over 20,000 attendees expected. Kipp and I are super-excited that we are speaking at the event this year.
We are doing a book reading session for The B2B Social Media Book on Sunday at 12:30 in the Austin Convention Center Ballroom G. This short session will be followed by a book signing at the SXSW Bookstore, right outside of Ballroom G. We would love to see you there, if you are in attendance at the show. If you have read the book, we want to know your favorite parts. If you haven’t read it yet, pick up a copy at the bookstore, and we would be happy to sign it for you.
And if you will be at SXSW, but can’t make it to our session, reach out to us on Twitter: @jeffreylcohen or @kippbodnar. We would like to meet you and talk about what your B2B company is doing in social media.
We are also happy to see more B2B content being presented this year at SXSW. If you are attending, here is a list of other B2B sessions. Each session has its own hashtag, so you can follow the presentations on Twitter, if you will not be attending.
Other B2B Sessions at SXSW
Social Media in the Underground World of B2B
with speakers from Xerox, IBM, Cisco, Text 100 and NVIDIA
Everything You Need to Know About B2B Marketing
with the authors of Complete B2B Online Marketing
How to Work in B2B and Keep Your Creative Shirt On
with speakers from Somnio Solutions
Humanizing B2B Brands with Video & Comedy
with Tim Washer of Cisco
Using Psychology to Increase e-Commerce Conversion
with Joe Rawlinson of National Instruments
The Promise and Pitfalls of Real-Time Marketing
with speakers from Dow Chemical and McDonald’s