Social Media B2B

28 Awesome B2B Social Media Statistics

Below are a collection of B2B social media statistics collected from various sources covering a wide range of topics. We hope you enjoy digging into the numbers. If you have any other interesting stats, please add them in the comments and include the source with link. Usage: 86% of B2B firms are using social, compared to 82% of [...]

Should Your B2B Company Draft a Social Media Policy?

Most of us joined the social media craze by setting up profiles and dabbling with repurposing existing content in these new formats, tweeting press releases, posting whitepapers as blog entries, adding blogs to Facebook pages etc. As we participated more, and brought our B2B companies into the fold, hopefully we have gotten a better idea [...]

Enabling B2B Social Selling with Social CRM

These days any conversation about CRM probably leads to the mentioning of social CRM. Throughout the past two years, there has been much healthy debate about what social CRM is, how it’s being deployed throughout the enterprise and what makes CRM a social thing. Indeed, this will be a major topic as the CRM Evolution [...]