Social Media B2B

URL Shorteners have become an integral part of sharing ideas on the social web. Previously I had talked about the idea of creating a custom URL shorten that represents a corporation. While that post covered a lot about the use cases for URL shorteners, it had one glaring item that was missing: how to easily crate a custom URL shortener for free.

Recently Bit.ly announced a solution to this problem call Bitly.pro. This free service by Bit.ly allows a business to create a URL shortener for a custom domain, using Bit.ly’s technology at no cost. While the free version of the service is pretty basic, Bit.ly does offer a richer featured, enterprise version, though asks companies to inquire for costs of this premium service.

Social Media B2B is proud to announce that we are using Bitly.pro for our own custom URL shortener: smb2b.in. The links that we share about Social Media B2B will use this new custom URL shortener.

How To Create A Custom URL Shortener Using Bitly.Pro

Step 1: Sign up for a free Bitly.pro account
Step 2: Select and Purchase a domain name for your URL shortener
Step 3: Have your IT staff change the DNS record for the domain you purchased by following Bit.ly’s directions.
Step 4: Start shortening URLs

Custom URL shortening services offer great branding and data tracking opportunities. Do you plan on creating one for your business?

NOTE: Since this new custom short URL service is not yet compatible with any of the share buttons, here is a tweet using our shortened URL you can copy and paste into your favorite twitter client: RT @smb2b: How To Create A Free Custom B2B URL Shortener http://smb2b.in/9lqhAI

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