Social Media B2B

Jeff moderated the Social Media B2B panel at the Social Fresh Nashville Conference on January 11, 2010. Panelists included Greg Cangialosi of Blue Sky Factory, Kipp Bodnar of Howard Merrell & Partners and Stephen Bolen of Gamma Ray Media.

The discussion included

• how to get started in social media for B2B organizations
• how to convince the boss to use social media
• using social sites for lead generation
• using social media for sales promotions
• when is it time to hire a community manager
• blogging for a B2B organization

There were lots of audience questions that really rounded out the session with good information.

Are there any follow up questions you have for us after watching the video?

Jeffrey L. Cohen is the Managing Editor of SocialMediaB2B.com. Follow Jeff on Twitter at @jeffreylcohen.