A lot of talk is happening around the importance of mobile in the future of B2B sales and marketing. The future is great of course, but today I wanted to share some mobile applications that are available today. We all know that it is critical that B2B sales teams have the tools and information they need to succeed. Because of this, many organizations are switching to the iPhone as the device of choice for its sales teams.
One of the great things about the iPhone platform is the huge diversity in applications available. However, that is also its biggest problem. Busy sales people do not have the time to comb through the app store and see which applications could help them. Today, I share with you 6 B2B iPhone applications that could help make your sales team’s life a little easier and I encourage you to share this post with them. This list spans from mobile CRM apps to simple tools that may make sales travel a little easier.
Please note that all the links below connect to the application page within iTunes and you will need to have it downloaded to see the full application details.
1. MileBug Mileage log
When you are a sales person constantly on the road, it is the little things that can drive you nuts. One of these is keeping track of your mileage and separating personal and business travel. The MileBug application helps solve this problem by making it simple to keep track of business and personal miles while traveling.
2. Sales & Commissions
Keeping track of sales and commissions is critical, especially for small businesses. This straight-forward application aims to do just that, by helping you record and track sales across a sales team. While large sales organization likely have their own system for this, the Sales & Commissions application could be ideal for independent sales people and small business owners.
3. Oracle Mobile Sales Assistant
Many large B2B organizations use enterprise level CRM systems to help manage sale sand prospect data. If your business uses Oracle, then using this mobile application is an extension of the work you are already doing. Oracle packs the features of its CRM software into a mobile application that can help make sure sales can enter and access data from the CRM system.
4. Local Radio Finder
Ever travel across multiple states in a car? Many sales people do it every week. One annoying thing is not knowing what radio frequencies are in the current town you are in. The Local Radio Finder app is simple and makes it easy to see all of the FM and AM stations in a town so that you can quickly find the station playing the music or news you want, while you’re on the road.
5. Airline Seat Guide
While sales people travel a lot, it is impossible to remember every airplane on every airline in the world. Knowing your airplane allows you to pick the right seat. As we all know the right seat can make or break a long flight. The Airline Seat Guide shows you the seats on every airline around the world so that you can quickly know where your ideal seats are located on each plane.
From talking to many B2B businesses, Salesforce.com seems to be the choice for CRM system of choice for many small, medium and large businesses. If you are a current Salesforce.com customer, then using their free iPhone application is a natural next step. As mentioned with the Oracle application, mobile CRM applications that can make the user experience easier can help increase the amount of data that is put into the system and then used to help generate sales.
What other iPhone applications do you or your sale teams use to make life easier? Is your organization making the switch to the iPhone?