Social Media B2B

While Laura Fitton was in North Carolina for the Social Media Business Forum, I talked to her about how B2B companies can use Twitter for Business. Laura is the CEO and founder of oneforty.com, co-author of “Twitter for Dummies” and founder of Pistachio Consulting. Follow her at twitter.com/Pistachio.

Here are her five off-platform benefits for businesses on Twitter:
(even if your customers are not on Twitter)

• Search Engine Optimization
• Content Generation Engine
• Research
• Word of Mouth
• Pass Along

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