Social Media B2B Panel at Social Fresh
By Jeffrey L. Cohen
Kipp Bodnar and Jeff Cohen spoke at the Social Fresh social media conference in Charlotte, North Carolina on August 24. Kipp moderated a panel on Social Media B2B which included Jeff, Nathan Gilliatt of Social Target and David Thomas of SAS. The video of the complete panel discussion is below (except for a bit at the 2 minute mark where we experienced technical difficulties and had to change cameras). We discussed some of the following topics tying B2B social media to business objectives, social media policies, listening and monitoring in the B2B social media space, and offering some actionable takeaways for B2B companies. If you have any follow-up questions to the information presented in the panel, please leave a comment below.
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Tags: B2B, conference, David Thomas, Nathan Gilliatt, social fresh, social media, Social Media Marketing
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